What is my accounting, tax or bookkeeping practice worth?
Accounting, tax and bookkeeping practices sell for about 1× revenue (BizBuySell's average is 1.08×) and 2.27× owner earnings. Because clients come back every year, buyers focus on how many will stay with a new owner, and many deals include an earn-out or a holdback tied to retention.
Avg SDE multiple
2.27×
Typical range
1.61–2.66×
Avg revenue multiple
1.08×
Median sale price
$450K
BizBuySell industry row: Accounting and Tax Practices (bookkeeping firms are not split out), plus BizBuySell's accounting sold-business quartiles. Range is BizBuySell's sold-business lower to upper quartile (median 2.04×). Median sold business: $400,000 revenue, $208,303 owner earnings. Source: BizBuySell — Business Valuation Multiples by Industry (businesses sold Q3 2021–Q2 2026); BizBuySell — Accounting & Tax Practice Valuation Benchmarks (sold 2021–2025).
Value your accounting or bookkeeping practice
Trade: Accounting / tax / bookkeeping ·
Worked example
Hypothetical. A tax and bookkeeping practice near BizBuySell's median sold accounting practice (about $400K revenue and $208K owner earnings). About 70% of fees are monthly bookkeeping and payroll clients; the owner still prepares the complex returns.
- Revenue $400,000, owner earnings (SDE) $208,000, 18 years, about 70% recurring, “I work in it part of the time”.
- Start at the published 2.27× average.
- Recurring revenue 60%+: +0.25×. Contracts and memberships make next year's revenue predictable.
- 18 years in business: +0.10×. Long, proven history.
- Adjusted multiple 2.62× × $208,000 = $545,000, range $393,000 – $651,000.
- Revenue cross-check: $400,000 × 1.08× = $432,000.
What raises the price
- Recurring monthly bookkeeping and payroll clients
- A spread of clients with no single dominant one
- Staff preparers who will stay
- Cloud software and documented workflows
- Fees at or above local market rates
What lowers it
- Mostly one-time individual returns
- Clients loyal to the owner personally
- Heavy work compressed into tax season
- Low fees or old desktop software
Calculating SDE for a accounting or bookkeeping practice
Start from net profit on your tax return or P&L, then add back:
- Owner salary and payroll taxes
- Owner's CPE, licenses and personal expenses
- Depreciation
- Interest
- One-time software or office-move costs
Only add back what a buyer can verify. See SDE explained: how to calculate owner earnings and add-backs for a full walkthrough.
If there are two working owners, the second owner's salary usually stays as a cost, because a buyer will need to replace that person.
Questions
Why do accounting practices sell close to 1× revenue?
Recurring client fees renew each year. BizBuySell's sold quartiles for accounting practices run from 0.92× to 1.17× revenue, and 1.61× to 2.66× owner earnings.
Does a buyer need to be a CPA?
For attest work and for using 'CPA' in the firm name, ownership is regulated in most states. Tax prep and bookkeeping practices are generally open to non-CPA buyers. Check your state board's rules.
How this estimate works
We start from the published average multiple for businesses in this category that actually sold, adjust it for owner involvement, recurring revenue, track record and size, and apply it to your owner earnings. Read the full valuation methodology, including what we don't do.
Related trades
Compare other trades
| Trade | Avg SDE multiple | Avg revenue multiple | Median sale price | Basis |
|---|---|---|---|---|
| Plumbing | 2.61× | 0.69× | $699,000 | Trade row |
| HVAC | 2.83×quartiles 1.99–3.33× | 0.60× | $750,000 | Trade row |
| Electrical | 2.77× | 0.63× | $1,009,000 | Trade row |
| Landscaping | 2.49× | 0.72× | $449,950 | Trade row |
| Pool service / routes | 2.61× | 0.83× | — | Sector average (no trade row) |
| Pest control | 2.46×quartiles 1.69–3× | 1.01× | $250,000 | Trade row |
| Cleaning | 2.25× | 0.72× | $281,500 | Trade row |
| Roofing | 2.65× | 0.59× | $750,500 | Sector average (no trade row) |
| Auto repair | 2.85× | 0.65× | $430,000 | Trade row |
| Salon / barbershop | 2.10× | 0.52× | $117,375 | Trade row |
| Restaurant | 2.18×quartiles 1.34–2.53× | 0.39× | $220,000 | Trade row |
| Daycare / child care | 3.28×quartiles 1.94–4.03× | 0.88× | $380,000 | Trade row |
| Dental practice | 2.75×quartiles 1.6–3.37× | 0.76× | $350,000 | Trade row |
| Gym / fitness center | 2.54×quartiles 1.72–3× | 0.70× | $204,000 | Trade row |
| Insurance agency | 2.87×quartiles 1.88–3.44× | 1.52× | $500,000 | Trade row |
| Accounting / tax / bookkeeping | 2.27×quartiles 1.61–2.66× | 1.08× | $450,000 | Trade row |
| Moving company | 2.52×quartiles 1.8–3.11× | 0.63× | $350,000 | Trade row |
| IT services / MSP | 3.22×quartiles 2.2–3.87× | 1.08× | $726,800 | Trade row |
| Locksmith | 2.35× | 0.75× | $300,000 | Trade row |
| Pet grooming | 2.30×quartiles 1.38–2.51× | 0.63× | $152,500 | Trade row |
| Other main-street business | 2.61× | 0.83× | $350,000 | General main-street range |
Source: BizBuySell, Business Valuation Multiples by Industry, businesses sold Q3 2021–Q2 2026; quartiles from BizBuySell's per-industry valuation benchmark pages (sold 2021–2025). Pool and roofing use sector averages; “Other” uses the Service Businesses sector. Retrieved Oct 30, 2026.
Estimates for information only; not an appraisal or an offer. MainStreetKeys is not a business broker. Data retrieved Oct 30, 2026.